World of McQueen
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Lookbooks
PRE AW22 MENS LOOKBOOKThe Autumn/Winter 2022 Menswear pre-collection inspired by London skies.
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Lookbooks
SS22 LOOKBOOK“I am interested in immersing myself in the environment in which we live and work, in London, and in the elements as we experience them each day. We moved from water – and the mud on the banks of the Thames – to the sky and the ever-changing, all-encompassing magnificence that represents. The artwork for the prints in this collection was shot from the rooftops of the studio where we are lucky enough to have the most incredible views of the city: from Saint Paul’s Cathedral to the London Eye. We watched the weather and captured the formation and colouration of clouds from daybreak to nightfall and documented changing patterns, from clear blue skies to more turbulent ones. That led me to storm chasing. I love the idea of the McQueen woman being a storm chaser, of the qualities of storm chasing uniting the passionately individual community of characters wearing the clothes. They inhabit the same universe and the clothes are inspired by and made for them. Storm chasing is not only about the beauty of the views but also a sense of mystery and excitement – about embracing the fact that we can’t ever be sure of what might happen next. To give up control and be directly in touch with the unpredictable is to be part of nature, to see and feel it at its most intense - to be at one with a world that is bigger and more powerful than we are.” Sarah Burton, Creative Director
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Lookbooks
PRESS22 LOOKBOOKThis collection is inspired by the English poet, painter and printmaker William Blake who was born in London in 1757.
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AW21 LOOKBOOKIt feels like now is a time for healing, for breathing new life, for exploring echoes from the past to enrich our future. More than ever, a sense of humanity, of the team working together with a single aim – to make something beautiful, something meaningful – feels both precious and important. We looked at water, for its healing properties, and at anemones. Anemones are the most ephemeral flowers, here made permanent in cloth. The women wearing the anemone dresses almost become like flowers, like their embodiment, their character – but amplified, grounded, radiant and strong.
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Lookbooks
PRE AW21 LOOKBOOKA continued focus on silhouette. Saturated colour, papercut prints and hybrids. A study of clothing and of character: portraits.
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PRE AW21 MENS LOOKBOOKBack to London, coming home. “Shape, silhouette and volume, the beauty of the bare bones of clothing stripped back to its essence – a world charged with emotion and human connection.” Sarah Burton
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Lookbooks
SS21 LOOKBOOKBack to London, coming home. “Shape, silhouette and volume, the beauty of the bare bones of clothing stripped back to its essence – a world charged with emotion and human connection.” Sarah Burton
